Blog - Snacks to Stop the Hunger Pains
May 15, 2009 – 8:25 am
Snack vending machines have crept into the heart of our society. You can find them almost everywhere – wherever hungry people walk and work. You may think that snack vending is simply a matter of filling a machine with snack foods and placing it a hall or room. On the surface that is true, however, getting the most from snack machines takes time and requires tactical thought.
If you think it is mere coincidence that the snack machines near you just happen to stock some of your favourite crisps and treats, think again; they have most likely been carefully selected based on the buying habits of its customers.
The key to successful snack vending
Stocking and positioning snack food vending machines is a skill to be developed. Sales from snack vending machines can be significantly boosted by monitoring stock levels and consumer purchase choices to better cater to the target market with more suitable products and advertising. Try and make it as hard as possible for the people who frequent that hallway or room to resist your vending efforts.
This can be helped by strategically placing your snack vending machine in the most tempting spot available and where it will be seen by as many people as possible. Next, fill it with all the snacks and confectionery your target market favour and enjoy the rewards.
You might consider doing research to discover more about the likes, dislikes, wants and desires of your target audience. It involves a little more work but can really help speed up the process of optimising profits through refined product selection and enhanced marketing.
If you would like more information, you can view our snacks vending machine page or call us on +44 (0) 1629 825555. For alternative ways to contact us, please follow this link: Contact Intelligent Vending Ltd.